Powered by Quantum Dot
Everything you view will be more realistic and detailed. Consider nature in even more beautiful hues. The grass is greener, the sky is lighter, and the details are more distinct. Samsung TVs with Quantum Dot technology convert light into accurate and vivid colour, which Pantone has certified. The outcome? A picture with over a billion cinematic colours, which is naturally brilliant and colourful.

Quantum Matrix Technology PRO
Picture yourself admiring a waterfall in the middle of a tropical forest when the sun is shining through the treetops. Our maximum density of Quantum Tiny LEDs, which are tiny lights about the size of a sand grain, is found in this television. Inky blacks, our highest brightness levels, excellent contrast, and our most detailed image yet are produced by their intensely precise control.

Neural Quantum Processor 8K
This is our most clever processor to date. Imagine the processor as the TV's brain. It automatically learns each scene and adjusts the brightness, boosts the contrast, highlights objects, and reduces background noise using AI and 64 neural networks. The ideal method to watch 4K is with an 8K TV because it upscales the resolution to stunning 8K picture quality even if it wasn't shot that way.

Dolby Atmos®
Dolby Atmos technology delivers a sound experience that you can feel all around you. It works with the TVs 12 built-in speakers to create an incredibly immersive and realistic impression of sound. When a helicopter flies overhead in your favourite blockbuster, it feels like it is actually flying over you. Add a Samsung Dolby Atmos soundbar to truly feel like you are in the cinema.

Neo Quantum HDR 8K PRO
Let me present our brightest TV. View everything with greater vividness, very fine detail, remarkable contrast, and depth. Every element is preserved and brought to life, exactly as the director intended, whether it is revealing the detail in a shadowy natural landscape or a mountain range burnt by the sun.

Object Tracking Sound Pro
The pinnacle of TV surround sound puts you right in the middle of the action. 12 built-in speakers, including two subwoofers for added depth and 10 speakers that project sound up, down, from the sides, and into the centre of the screen, allow the sound to precisely match the action on the screen. Hear the cheers of the audience all around you, the noise of an aircraft flying overhead, or the dialogue coming from the character's position.

Motion Xcelerator Turbo Pro
Even at great speeds, defeat every foe. On the big screen, 4K 144Hz gaming TV refresh rates minimise lag with ultra-smooth action that is rich in ultra-high definition detail. With next-generation consoles, Samsung's Neo QLED 8K TV and HDMI 2.1* enable ultra-low input lag and ultra-responsive gameplay. You'll enjoy ultra-smooth, blazing-fast, immersive 4K gaming because it eliminates the fuzz between rapid-fire graphics.

True 8K Resolution
Imagine picking out faces in a crowded stadium, or the blades of grass in a nature documentary. True 8K resolution has 33 million pixels - 4x as many pixels as 4K and 16x as many as Full HD. It creates a new level of sharpness and detail, so you can see enhanced colours, textures and skin tones in everything you watch.

Gaming Hub
Samsung Gaming Hub brings together the biggest console and streaming games from Xbox and other industry-leading partners, all in on one place.* With no downloads, storage limits or console required,** just turn on your TV and play.

8K AI Upscaling (Multi Intelligence) 
Our most powerful processor yet upscales the resolution of everything you watch to breath-taking 8K Ultra HD quality – even if it wasn't filmed that way. Combining 64 multi-layer neural networks, advanced Neo QLED 8K is able to analyse images and cleverly tailor the restoration of every detail, pixel by pixel. So it recreates textures, lost edges and details, at a much higher resolution. With all of the content you watch perfected on Samsung Neo QLED 8K, the best 4K TV is an 8K TV. 
*‘8K AI Upscaling’ may not apply to PC connection and Game Mode.

AI Sound+ (SpaceFit Sound, AVA, Adaptive Sound Pro)
Your TV adjusts the sound for what you are watching and where you are watching it using AI and neural processing. It automatically adjusts the sound to your surroundings, makes background noise less distracting, and modifies the sound to the type of content you are watching. Every single thing will be told to you.

Samsung Q-Symphony
Having excellent sound from both the TV speakers and soundbar at the same time will enhance your viewing experience. Give your Samsung TV the audio experience it deserves.

Ambient Mode+
When your TV is off, transform your screen into a decorative or functional feature. Samsung Ambient Mode+ lets you choose from over 100 backgrounds – displaying essential information, your own photos*, or colourful patterns. Plus, it automatically adjusts to the light in your room, so it'll easily blend with your decor. The EyeComfort Mode feature even readjusts TV brightness settings depending on the time of day, so it's always easy on the eyes.
*Some features of Ambient Mode require Internet connection, a compatible smartphone, and SmartThings app.

10 year Screen Burn Warranty
Screen burn is a permanent defect on the TV display that is caused by having static images on the screen over a period of time: sometimes even as little time as one hour. Static content that might cause this could be channel logos, news tickers, black bars from movies or head-up displays on games. Only Samsung offers a 10-year screen burn warranty.